ultraverse » Journalism

Freelance journalist article: The end of Search Engine Optimisation?

Fran Molloy — Mon, 14 Sep 2009 01:47:11 +0000

This is a feature article written for the September 2009 issue of internet business mag NETT magazine.

NETT magazine online: The End of SEO?

As search engines begin to understand meaning and context – the web as we know it will change. In this article, I’ve spoken to some key experts about where search engine optimisation might go if the time-honoured technique of stuffing a page full of keywords no longer works.

(Reprint rights are not available for this story, however please contact us if you’d like an article about SEO written for your own publication.)

Freelance travel writer article: Teen holidays in Australia

Fran Molloy — Sun, 06 Sep 2009 02:58:05 +0000

Family holidays can take a temperamental turn when you’re trying to entertain teenagers, notorious for being even more difficult to amuse than the average toddler; but it doesn’t have to be that way.

Whatever! Holidays for teens

In this article for the SunHerald’s ‘Travel’ section, seven Australian teenagers share their favourite family holiday destination.

Freelance feature article: Brand Me: how to create a new brand

Fran Molloy — Tue, 04 Aug 2009 20:22:15 +0000

Brand Me: story about branding

This is a feature article written for the August 2009 issue of internet business mag NETT magazine; it explores the process of choosing a new name for your business or product, talks to marketing experts about selecting names – and finds out, what should come first, the business or the domain name?

See the full story here

(Reprint rights are not available for this story, however please contact us if you’d like an article about branding written for your own publication.)

Freelance feature article: Small business and insurance

Fran Molloy — Thu, 28 May 2009 02:52:01 +0000

This is a feature article written for the May 2009 issue of internet business mag NETT magazine; it explores small business insurance and the role that an insurance broker can play.

See the full story here

(Reprint rights are not available for this story, however please contact us if you’d like an article about insurance written for your own publication.)

Freelance feature article: “Bloating” – a common women’s health issue

Fran Molloy — Thu, 29 Jan 2009 06:08:03 +0000

SMH article about bloating

This story for the Sydney Morning Herald ‘Essential’ health section explores the implications of an Australian health study that found two-thirds of women suffer from abdominal bloating. More information is available from the Gut Foundation

Freelance feature article: Health risks of mobile phones and technology

Fran Molloy — Thu, 18 Sep 2008 07:41:48 +0000

Technology Health Risks story

Mobile phones, computer screens and even gaming consoles all carry health risks; this article for Livewire, the technology section in The Age, looks at some of the common problems for technology consumers in Australia.

One source for this story was Canberra neurosurgeon Dr Vini Khurana, whose research suggests that heavy mobile phone use increases the risk of certain types of brain tumours. His website details his findings.

See the full story published in The Age here

Contact us if you’d like an updated version of this story written for your own health or technology publication or website; reprint rights for this story are available.

Freelance feature article: What’s Wrong with GTD?

Fran Molloy — Sun, 31 Aug 2008 12:15:25 +0000

Time management book “Getting Things Done: The Art of Stress-Free Productivity” has topped international business book bestseller lists for eight years. Written by mild-mannered time-management superman David Allen, a Californian management consultant, the book outlines a time-management system for the information age which solves a problem most time-stretched workers didn’t know they had: clearing the clutter of unfinished tasks littering their brain-space , by collecting and processing every task, every piece of information, every promise – then managing them through a process of regular reviews.

This story was one of the first to kick off the Whakate online management journal, now a well-respected international business publication.

(Reprint rights are not available for this story, however please contact us if you’d like an article about GTD or productivity written for your own publication.)

Freelance feature article: Social Networking

Fran Molloy — Wed, 26 Mar 2008 18:52:29 +0000

Social Networking story for ABC Science

This feature, for ABC Science, gives a very broad overview of social networking, outlining some of the main sites as well as some specific to scientists. It also lists some key concerns for users of online social media, and outlines the tricky balance for social media sites which need to find revenue models to survive – without alienating their members.

See the full story published on The ABC Science site here

Contact us if you’d like an updated version of this story written for your own publication or website; reprint rights for this story are available.

Freelance feature article: Permaculture in suburban backyards

Fran Molloy — Tue, 18 Mar 2008 19:39:02 +0000

Backyard solution to energy crisis

In this article, permaculture co-founder David Holmgren talks about the potential that suburban backyards offer for food security and social insurance – and says that ‘retrofitting the suburbs’ for food production involves rebuilding the structure of local community. He believes a revolution in society will result.

David Holmgren’s website has lots more information; or you can visit the Permaculture Research Institute to find out about courses, or (if you’re in Australia), try The Australian City Farm’s and Community Gardens Network website to find a community garden group near you.

See the full story published in the Sydney Morning Herald here

Contact us if you’d like an updated version of this story or another piece on permaculture and backyard gardens written for your own publication or website; reprint rights for this story are also available.

Freelance feature article: Time management tips

Fran Molloy — Fri, 26 Jan 2007 20:46:00 +0000

Time management technology article

If your inbox is bulging at the seams and you don’t have a minute to yourself - maybe it’s time to choose from the many organising tools available on the web.

This is a feature article written for the technology section of The Age and the Sydney Morning Herald in 2007. In it, time management experts explain some of the tips and tricks they teach and links to useful sites are included. See the full story here

(Contact us if you’d like a version of this story written for your own publication or website. Reprint rights are available for this story – or the article can be updated for your needs.)