Do smarter search engines spell the end of SEO? In this article in NETT magazine, I've spoken to some key experts about what happens when keyword-stuffing and other techniques designed to boost page rankings don't work. Ultimately, perhaps you'll need is darn good content - and the search engines will find you. »
This article about holidays for teenagers was published in the SunHerald on September 6, 2009. »
Finding a business name and appropriate logo that will turn heads in the marketplace is actually really difficult. What do you need to do to invent a brand (name, logo design, web presence) - and what online tools are available to help? What... »
Corporate Identity usually refers to the visual representation of a company - from logo, colour schemes, designs and typefaces through to page layouts and signs. Read more - and get ahead of your competition »
A brand is the combination of the logo, image, identity, reputation and presence of an organisation. Rebranding is a process that reviews all of these elements and considers changing some or all of them - for the better. Why should an organisation undertake a rebranding process?... »
I was commissioned to write a series of SEO-optimised articles about conception, pregnancy, birth, and parenting for their Huggies parenting website. »